
It’s Time to Drop the Masks
I’ve been staring at a lot of recording studio sites lately and I noticed something.
With all the mention of COVID policies and Instagram photos showing staff wearing masks, it looks like some sites haven’t been updated since 2020. Which is probably the case.
I understand how busy it can get. Probably the only reason I find time enough to keep all my sites updated is because content is my main source of revenue.
But it’s high time you took new photos and showed your wonderful staff without masks. Even if they are still wearing masks inside the facility during work hours.
I never treated the pandemic as though it were a meme and can’t understand those who do, either.
Look, I’m not here to pass judgment. I fundamentally disagree with the notion that masks are “warm,” “cute,” or “fun,” but you’re entitled to your opinion.
What I’m saying is – let me see the faces of your wonderful staff. Photographing them with masks is mostly pointless. I can’t identify them. I can only see their eyes, maybe their hair. There’s no sense of connection created, and that’s the whole point of photos. If you’re not going to take profile shots without masks, you may as well not even take them.
People connect with people. They don’t connect with studio setups or gear lists. So, if you want to create a connection with your prospects and customers online, show your beautiful faces.
If you want to create a connection with your prospects and customers online, show your beautiful faces. Click To Tweet