How to Get 1,500+ Likes for Your Facebook Page

How to Get 1,500+ Likes for Your Facebook Page

Growing a Facebook page is tougher than ever. If you’re starting from scratch, and have no time, energy, or resource, you’re going to end up between a rock and a hard place. But that doesn’t mean there isn’t any hope.

In this video, David shares how he and his collaborators were able to grow a Facebook page to over 1,500 likes.

Video Highlights:

  • 00:00 – Should you even build a Facebook page?
  • 00:49 – Why you need a mission
  • 01:22 – How to grow together
  • 01:59 – Invite your friends to like your page
  • 02:30 – The importance of user generated content
  • 03:00 – Be willing to pivot and adjust as necessary
  • 03:52 – Closing thoughts

Transcription:

Facebook is on a downward spiral and it’s a complete waste of time, or is it?

Hey, it’s David Andrew Wiebe. And today I wanted to share how we grew one of our Facebook pages to nearly 1500 likes.

Now, I certainly don’t want to give the false impression that this is the best place to put all your time in marketing right now, I really don’t think it is.

But if you still have the desire and the determination to build a Facebook page, and you’ve got the time and the energy and resources to allocate to it, and preferably, you already have a little bit of an established fan base, then I’m going to show you how you can grow your Facebook page, or at least how we did it to nearly 1500 people.

Now I’m talking specifically about The Indie YYC Facebook page. And this is a community we built specifically with intention. But I’ll get into a little bit of the details of how we pivoted later in this video.

1. Create a Mission

The number one thing that you need to do to build a Facebook page of this size or even bigger is to create a mission. What is it that you’re trying to accomplish? What are your goals? Without knowing that you’ll never really know when you’ve hit your target. And that will always be off in the distance somewhere where you can’t even see it.

The Indie YYC is all about inspiration for the creative and artistic communities. And we even call it a little bit of an “entrepreneurial community.” But that was one of the first things we even created for The Indie YYC. We created a mission because we knew that our community would need a direction.

2. Build Your Inner Community

Number two is developing your inner community. For The Indie YYC there are multiple hosts creating different types of content, videos or graphics or slideshows or images or things like that. There are different hosts handling different responsibilities or different series.

And when you have multiple contributors like that, when you have multiple people helping to grow the community and creating content, and sharing in the vision, it makes a really big difference to growth.

We were lucky to have multiple charismatic, powerful people join us in this process. And that really made a big difference.

3. Invite Your Friends to Like Your Page

Number three is inviting your friends. You want to get your inner community to invite people as well. You don’t want to just rely on your own network of people that you know.

And as we discovered different people have different tolerance for different things on social media, even our hosts. Some invited more than others. Some took a while to warm to the idea of inviting their communities to be a part of the page.

But over the course of months and years, many of us started inviting more and more people more and more of our friends to be a part of the community and it kept growing.

4. Partner with Your Community (Followers)

Number four is to partner with your community. The Indie YYC community is made up of people who are artistic or creative in some way. There are poets, writers, musicians, visual artists, and many others. And we’ve made many invitations for them to be a part of our community, and to create content.

So, we have multiple series where we have different types of content, like poetry or music, or visual art. And we’ve invited many artists and creatives to be a part of it, and over time that’s helped us grow as well.

5. Be Prepared to Pivot

Number five, and finally, be prepared to pivot. Why is this important? See, the indie YYC didn’t start as an online community. Originally, we were hosting offline events, primarily in Calgary. And it’s no coincidence that YYC is Calgary’s airport code.

As the pandemic came along, we knew that we’d no longer be able to do offline events, at least for a while. So, we had to make some changes. And we really started focusing during the pandemic on creating the Indie YYC Inspires – a series of content that was meant to inspire our viewers. And that ended up being a pretty big success.

And today, The Indie YYC primarily operates online. It doesn’t mean that we won’t have offline events in the future. Who knows, anything can happen. But for the time being, we’re inviting people to be a part of the Facebook page and to interact with us and even potentially submit their work if we’re looking for something specific right now.

Conclusion

So those are the five steps to growing your Facebook page. What did you get out of this? I look forward to seeing your comments.

Don’t forget to like comment, subscribe, download, follow, whatever it is that you do on this platform, and I’ll see you again soon.

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This is How You Can Grow a Facebook Page to Over 1,500 Likes

This is How You Can Grow a Facebook Page to Over 1,500 Likes

My general lack of faith in Facebook (especially Facebook pages) is public knowledge.

But that doesn’t mean there aren’t any opportunities left to grow your Facebook page.

You will need to approach the matter strategically, but if you have the right pieces in place, you can still grow rapidly.

Watch this video to find out how you can grow your page to 1,500 likes and more:

Subscribe to the Music Entrepreneur HQ YouTube channel

183 – Is Social Media the Answer?

183 – Is Social Media the Answer?

Is social media helping you grow your fan base? What can you expect in terms of return on investment (ROI)?

In this episode of The New Music Industry Podcast, I share how and why my attitude around social media has shifted, and what I think is the key to digital marketing success.

Podcast Highlights:

  • 00:18 – The king of internet music marketing
  • 00:43 – Shifting away from social media
  • 01:24 – The addicting nature of social media
  • 03:21 – How my thinking shifted
  • 08:11 – Lessons from independent music campaigns
  • 12:45 – “Old fart marketing”
  • 14:46 – Automating your social media marketing
  • 16:31 – 80/20 your marketing
  • 17:53 – The importance of building your website on WordPress
  • 19:30 – Where do you put your focus?

Transcription:

Coming soon.

How Joe Pulizzi Ranks Subscribers & Followers

Find Your Fans: Using Data to Analyze Your Audience

Find Your Fans: Using Data to Analyze Your Audience

This post first appeared on Megaphone Agency.

In this digital age of music streaming and social media, it is easier than ever to objectively measure an artist’s reach and influence. Whether you like it or not, every social media site and music streaming platform is collecting loads of data about their users. This information can be used to your advantage to draw powerful insights about your audience.

On a high level, anyone can see how many total streams or social media followers an artist has. These superficial stats can be useful for sizing up an artist’s overall popularity.

Digging deeper into the data, however, can give a much clearer picture of who your fans are and where they are located. Most platforms have some kind of reporting interface that exposes more granular metrics. This allows content owners to see how their audience is segmented along various demographic and geographic dimensions.

It is here that you will find detailed information about your fans such as what cities they are in, what age range they fall into, and even what other interests they have. Analyzing this data will reveal valuable findings about your followers that can be used to expand your reach and attract new fans.

Each platform has slight variations in what information is available and how it is presented. Here is a look at few of the most popular platforms and how to access your organic audience data from each.

Facebook

To access Facebook Page Insights you must be a creator of the page or be assigned a role on the page. To see your insights simply navigate to your Facebook page and select the Insights tab at the top of the page.

Facebook shares a lot of interesting information about post engagement, page views, and audience stats. The People tab is particularly useful for seeing the age and gender breakdown as well as the geographic location of your fans.

Note that demographic data is only available once Facebook is able to collect data on at least 100 page followers. This is to protect the identity of Facebook’s users.

According to Facebook:

Insights provide information about your Page’s performance, like demographic data about your audience and how people are responding to your posts.

You can use Insights to:
-Understand how people are engaging with your Page.
-View metrics about your Page’s performance.
-Learn which posts have the most engagement and see when your audience is on Facebook.

Facebook Data Visualization

For more information click here to visit Facebook’s Page Insights help page.

Spotify

Spotify has a platform called Spotify for Artists. Any artist with music on Spotify can gain access to their Spotify for Artists dashboard and can also give other team members access by making them admins. See Spotify’s FAQ page to find out how to gain access to the platform.

From your artist dashboard you will be able to see information about which songs are most popular, where people are streaming from, and who your audience is. Spotify also has a cool feature that lets you compare your audience to other artists. Note that there is a distinction between streams, listeners, and followers. Each metric provides a slightly different perspective on your audience.

According to Spotify:

With access to Spotify for Artists, you’ll be able to track which of your songs are performing best and learn how fans are discovering and listening to your music around the world. Your stats can help you run promotional campaigns, pick new singles, or even route your next tour.

Spotify Data Visualization

For more information click here to see the Spotify for Artists guide.

Twitter

Twitter’s platform is called Twitter Analytics. To access Twitter Analytics, click on your Twitter profile photo to bring up the menu bar. Then click on Analytics in the pull-down menu.

Twitter Analytics displays information about your individual Tweets, follower demographics, and stats about Twitter users as a whole. Like Facebook, some audience data is only available once you reach a certain number of followers to protect the identity of Twitter users.

Twitter’s audience data is a little less transparent than other platforms since it is derived using aggregated estimates from Twitter and their third-party partners.

According to Twitter:

Twitter’s analytics help you understand how the content you share on Twitter grows your business.

Your audience insights dashboard contains valuable information about the people who follow you on Twitter. You can track your follower growth over time and learn more about your followers’ interests and demographics.

Twitter Data Visualization

For more information click here to visit the Twitter Analytics info page.

Concluding Thoughts

There are a lot of great insights you can gather from all of this data. Use it wisely and it could help you promote your music more effectively, grow your audience, or route your tour.

Explore other online platforms you use to see if they provide stats on user data as well. A few others to look into are SoundCloud Stats, Pinterest Analytics, Pandora Next Big Sound, and Apple Music for Artists.