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A while back, Accidental Creative author Todd Henry interviewed author John Jantsch about his book, The Self-Reliant Entrepreneur.

Towards the end of the interview, Henry says he used to write these words on his whiteboard:

No Money, No Mission

Those words sink in deep…

Right now, I’m doing everything in my power to make Music Entrepreneur HQ more profitable. And I am making good progress.

But it’s still basically a self-funded business. I guess you could say it’s self-sustaining, but not entirely profitable.

And I am looking to do this in a helpful way, not in a “buy my stuff – I’m awesome” kind of way. I don’t think that inspires action to begin with!

That doesn’t mean my marketing is boring. If you think it might be, have a look at this tweet:

(To be fair, self-promoting too heavily on social media is like approaching everyone at a party about your network marketing business – “let me show you those circles…”)

Nor does it mean I don’t believe in myself. I believe in myself more than I ever have!

But I must go back to this simple quote:

No Money, No Mission

It’s impossible to sustain what you do without money, no matter how much you love it.

You will work a day in your life, even if you love what you do. It’s just the way it is.

We’ve all got bills to pay and want to be able to keep our lifestyles, however humble they may be…

I wrote these words on my iPad so I could let them sink in some more:

Todd Henry quote

We can’t do the good work or fight the good fight without the resources to be able to do it.

The Music Entrepreneur Code paperback

Shh… Don’t tell anyone. Only the cool kids are talking about it.

The Music Entrepreneur Code is my latest best-selling book, and it’s available here as well as on Amazon.

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