How Are You Going to Get There?

by | Mar 23, 2022 | Entrepreneurship

“I just want to do what I’m good at and have a team handle everything else for me,” said every creative and entrepreneur ever.

The only problem? That’s not a pathway.

If it’s not a pathway, it’s not a goal, and if it’s not a goal, it’s just an aspiration.

See, everything is a process.

Unless you discard the couch to big screen dream, you will always assume that you can have whatever you want at the snap of a finger. You will more easily buy into scams, or worse, shills and charlatans.

Unless you discard the couch to big screen dream, you will always assume that you can have whatever you want at the snap of a finger. Share on X

If you buy into a scam, there’s the chance you will learn your lesson faster.

But if you buy into shills and charlatans, you may be strung along by their $12.95 book, $97 home study course, $997 conference, $1,997 coaching program, and on and on, for years, and even decades. The only thing on the other side of that is a rude awakening.

There are few things as common as a person who adopts a good attitude and godlike work ethic with nothing to show for it besides the fact that they’re a year older than they were last year.

This isn’t to say you can’t have what you want. But what is the pathway?

It’s impractical to think you can hire a marketing team today and have them up to snuff on everything they need to do by tonight. There’s a process to that. Not to mention – you’ll have a team to train and manage by the time you get there! “I’ll just hire a manager” is on par with the shortsighted thinking that got you there in the first place.

You’re a capable person. So, don’t be too quick to write off things you don’t want to do as being too good for you. Because those are likely the things you need to do to get your partner, marketing team, financial freedom, or whatever else it is you think you want. I get that what you need to do may not be in your genius zone, but there is a price to pay to get to the point where you can shine exclusively in your genius zone. Are you willing to do whatever it takes?

The microwave “work hard for six months and if you don’t have it by then you’re doing something wrong, overweight, and ugly” crowd are categorically wrong. Look at my post on blogging daily for a year and this reality will start to sink in (and understand that I have made a living from writing content since 2012).

There are factors too numerous to consider, including the vehicle you plan to use to get where you want to go. But if you’re not seeing everything you need to do to get to your goal, you don’t have a pathway yet. You just have a wish.

It’s what you do with that wish that’s going to separate you from the people who say they want a team and those who have one. It’s what’s going to separate you from those who wish for things, as if they were a child, and those who do something about it, like a responsible, self-determined adult.