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Diversify Your IncomeMost if not all entrepreneurs know not to put all of their eggs in one basket. They know how to diversify.

There was a time when going to school, getting good grades, getting a good job and working really hard assured success.

Suffice to say, we live in very different times. In this global economy, business owners are able to outsource their work more cheaply and more efficiently than ever before. If a boss can tell you what you’re supposed to do in your job, chances are good that – unfortunately – you are replaceable.

When legal and financial advice can be obtained internationally, you have to recognize the fact that even highly educated specialists and professionals aren’t really safe either.

The old model of success is crumbling. The status quo is changing.

Job security is simply a myth. Very few people are guaranteed to keep their job for their entirely working life. Many people believe that employment is a safe bet, but the reality is that it is highly unlikely to provide a desirable future. Many people will be dead or broke by the time they reach retirement age.

If you want to stand out as an employee, you have to be creative. You have to work hard and prove your worth. You have to provide more value than you’re paid for. You have to become a good problem-solver and learn to provide solutions whenever problems arise. You have to become indispensable to the company.

Unfortunately, this does not guarantee that you will be promoted. It does not guarantee that you won’t be fired or laid off. If you’re nipping at the heels of the higher-ups, you can bet that they are going to reevaluate your salary.


Perhaps a better way to approach the Information Age is to begin diversifying your income.

Many people think that diversifying means to invest their money. While investments can provide long-term results, if you don’t know what you’re doing, you probably won’t see any significant gains. Investments require highly specialized knowledge, and if you’re wondering whether or not you know enough to get into that field, you probably don’t.

If you want to educate yourself and specialize in investments, you can. It may provide opportunities for amassing wealth. It is not the worst option available.

However, enterprise and business is where most wealthy people have created their assets. Business isn’t necessarily easy, but it isn’t necessarily as risky as many people make it out to be anymore. There are many business models that allow people to get started quickly and cheaply today.

A person could start a blog and establish themselves as an expert in a particular niche. They could start their own eCommerce storefront or online store. They could found their own graphic and web design firm. They could get into network marketing or direct selling.

Regardless of what you choose, enterprise will require personal growth. You will have to develop as an individual to surmount issues that come up. And yes, problems will arise.

Most of all, enterprise is for people who want to keep growing and keep learning. Many people go to school and believe that their learning days are over. For those who believe there is still more to know, entrepreneurship is a worthy pursuit.