The #1 Reason Artists Fail
Most of us are trying to be like people we weren't wired to be like, and then sit around wondering why we’re not as successful as they are. This is why I can’t help but cringe when I see an artist walk onstage at open mic night, wearing their singular influence on...
How to Attend Music Pro ’26 for FREE (Steve Vai, Toto & More!)
Hollywood is calling! 🌴 I am beyond excited to head to the Musicians Institute for Music Pro '26, and I want to bring some of you along with me. This isn't just another music conference; it’s a masterclass in creative entrepreneurship featuring some of the biggest...
I’m Neurospicy (and Never Knew it)
I’ve been asking around a bit. “Do you know that I’m neurodivergent?” And friends would respond with: “Yeah, I’ve always known that. It’s your superpower.” Oh? Because I hadn’t even considered it until a few weeks ago. So, apparently, I’m only now growing wise to...
Useful Not True Review
If you read Useful Not True, take it seriously, and apply it to your life, will you get the same benefit I got from five years of intensive leadership training? Useful Not True author Derek Sivers has lived multiple lives as a musician, founder of CD Baby, TED Talk...
Designing My Music Pro ’26 T‑Shirt: Behind the Scenes, Chat Feedback & a Little Help from AI
Lately, I’ve been going live a bit extemporaneously, taking you behind the scenes of what I’m working on creatively. A lot of entrepreneurs have camera crews following them around, turning their day into content. I don’t have that (yet!), but this is my DIY version...
I Remembered (and I was Never Supposed to)
Answering emails. Crushing to-do lists. Creating. Publishing. Showing up to every meeting. Being a good facilitator. Jumping on every opportunity. Demonstrating kindness. Helping others shine. That was me. But it wasn’t always for me. That’s the part that I think some...
Spotlight: Meet Isabella Mori – Writer, Photographer, and Mental Health Advocate
It has been a while since we’ve had a deep-dive conversation like this, but I am thrilled to bring you this brand-new interview! I recently sat down with the incredible Isabella Mori, a Vancouver-based creative whose life and work are a testament to the healing power...
You’re Not Wrong – Podcasting Doesn’t Work
“I’m thinking YouTube, Facebook, and a podcast. What do you think?” My client asked me excitedly. “YouTube is a good channel, but very difficult to grow. Facebook is a good place to share videos right now. They seem to prioritize them in the algorithm. Podcasting is...
Your Trauma Can be Your Triumph
In Grade 3, my math teacher kept me after class to drill a concept I hadn’t fully grasped. If memory serves, it had something to do with multiplication. He wasn’t exactly the nicest teacher at the school, so I wasn’t looking forward to staying after class. I was...
The 12 Week Year Review
The book that made the biggest difference for me this past holiday season? The 12 Week Year (affiliate link). I will readily admit that the ideas in this book weren’t foreign to me. (Oddly enough, even the authors say something along the lines of, “We’re not telling...
Pauses
You’re approaching the new year. Pausing to reflect on the year you just had. Looking ahead to get a sense of what you want to do next. Only, this year seems different. Normally, you would hit the ground running, excited about the possibilities. Soaked in personal...
I’m Creating 90 Videos With No Intro and No CTA (Here’s Why)
It's December 24th as I record this—Christmas Eve for those who celebrate. Whatever you celebrate (or don't), I hope you have an amazing holiday season. Eat all the delicious food. Get together with people you love. Have a great time. Here's wishing you a fantastic...
Why I Believe the Spotify Dream Is a Rigged Game for Most Artists
Are you hoping against hope that the Spotify thing is going to work out for you? Look at all the news stories. All the musician coaches. All the people pushing Spotify. It's got to be a good thing, right? If you've been an artist for any length of time, you know...
Why You Need Multiple Teachers Over a Lifetime, Not Just One System
Why you need multiple teachers over a lifetime, not just one system. Have you taken a lot of courses? Stuck to a personal development program for 5, 10, even 20 years? Here's what I've noticed: people resist reverting back to their old ways. When they do, they make...
The Expert Advice I Followed That Nearly Sent Me in the Wrong Direction
"You're a loser if you don't build this business." That's what I was told. In private coaching sessions. Shouted from stages at conferences. I was young, ambitious, looking for freedom. So I bought it wholesale. Following that advice for five years nearly cost me my...
How to Evaluate Expert Advice Without Losing Yourself
How do you evaluate expert advice without losing yourself? It's tough. You need a framework. Ask yourself these six questions: Does it align with your core values? My core values: autonomy, integrity, freedom. If someone told me, "Work 80 hours a week for $40,000 a...
How I Rebuilt My Confidence After Network Marketing Disappointment
How do you rebuild your confidence after a major disappointment? You may go through some disappointing experiences in your artistic ventures, business ventures, or whatever else you might be pursuing. And those experiences can be disappointing—sometimes maybe even...
You’re Not a Loser if You Don’t Join the “Best Business Model Ever”
"You'd be a total loser if you give up on yourself." That's what they tell you in network marketing. "This is the best business ever." "You'd be an idiot to quit." And clearly, this is coming from people who believe what they're saying. But here's the thing: the...
The Danger of Renting Out Your Brain to Mentors
Let me tell you something: if you're planning to get into network marketing, you should rent out your brain to your mentors. That's how the business works. Ask them about everything. Changes in your life. Spending money. Travel plans. Everything should be brought to...
What 5 Years in Network Marketing Taught Me About Business (and What It Cost Me)
I spent 5 years in network marketing. And honestly? I was excited about every aspect of it. The business. The compensation plan. The products. The people—because they were ambitious, chasing financial freedom, and actually living personal development. The company I...