245 – Is Organic Reach Dead?

by | Sep 16, 2021 | Podcast

Are you struggling to get people to check out your content? Do you feel like no matter what you do, you just can’t seem to build up your following?

That’s what we’re going to be looking at in this episode of The New Music Industry Podcast.

Podcast Highlights:

  • 00:31 – The content hustle and organic reach
  • 03:33 – Organic reach is still platform dependent
  • 05:46 – How to create powerful content that reaches a larger audience
  • 08:46 – Podcasting is an outlier
  • 11:10 – An organic video distribution strategy that still works (but it takes work!)
  • 13:00 – If you have an established brand, organic reach is still on your side
  • 14:28 – Dream 100 as a possible solution
  • 17:11 – Advertising as a possible solution
  • 18:37 – The #1 mistake in all of marketing
  • 20:13 – Episode summary
  • 20:39 – Final thoughts


Coming soon.

Closing Segment

So, if you enjoyed this episode of The New Music Industry Podcast, you may have identified a need. Digital marketing is changing fast and trying to keep up with new developments and best practices is frankly dizzying. That’s why I created the Digital Marketing Essentials for Musicians course. It offers a simple, step-by-step system to establishing a solid online base so you can get the results you’re looking for online. Simply go to ContentMarketingMusician.com and click on the Digital Marketing Essentials for Musicians banner to learn more.

This has been episode 245 of The New Music Industry. I’m David Andrew Wiebe, and I look forward to seeing you on the stages of the world.