New Book & Newsletter Available

New Book & Newsletter Available

Hello independent musicians, music entrepreneurs, music executives and professors, all you powerful go-getters out there! Here are a couple of recent relevant updates, straight from my mobile lab and desk:

New Book – The Music Entrepreneur Companion Guide

First, I’m excited to announce the launch of The Music Entrepreneur Companion Guide, now available on Amazon as a Kindle.

The Music Entrepreneur Companion Guide

Paperback and hardcover versions will also be available soon, upon Amazon KDP’s approval.

Print Newsletter – Elite Players: Newsletter

At long last, launch day has arrived. Elite Players: Newsletter is here, and we’re accepting orders for a limited time.

Elite Players: Newsletter

When I say, “limited time,” I simply mean this – we’ll be closing orders the day we launch the first newsletter.

Subscriptions aren’t available yet, but they will be after the publishing of our first two newsletters.

Here’s what’s included in this offer:

  • The first two issues of the Elite Players: Newsletter
  • Four group Q&A and coaching sessions
  • Lifetime access to Members Only Audios
  • Physical, hardcover copy of The Music Entrepreneur Companion Guide
  • Physical, hardcover copy of The Renegade Musician

How much does this all cost? When will all the materials be delivered? What can you expect from the newsletter?

These and other questions are all answered on the Elite Players: Newsletter page.

The Renegade Musician?

I started preparing two books for our October 31 launch, not just one.

The Music Entrepreneur Companion Guide was already finished when we began promoting the newsletter, but The Renegade Musician was only about a third done at the time.

I pressed into the writing and editing of The Renegade Musician over the course of the last couple of months, and the manuscript is fast nearing completion at over 64,000 words!

I couldn’t quite get it all done in time, but if you order the Elite Players: Newsletter, we will deliver the book to you as soon as it becomes available.

The anticipated launch date for The Renegade Musician is December 1, but god willing, it will be available sooner than that!

Your Support is Appreciated

Promoting a book or an offer is never a matter of “see how hard we can push” and “let’s blow up our following and lists with news blasts!”

Without the customer, we are reduced to nothing. David Andrew Wiebe is only a best-selling author because of his readers. Period.

(Forgive the third-person reference here.)

In getting the word out about the new books and newsletter, we’re asking for your support, and we are making some big asks, too!

That said, there are also some cool opportunities available for those looking to grow their income.

Here’s our request to you:

  • Purchase the Kindle version of The Music Entrepreneur Companion Guide so you can start devouring it while you wait for the physical versions to arrive
  • Leave a review for the book on Amazon
  • Share The Music Entrepreneur Companion Guide on social media
  • Purchase Elite Players: Newsletter
  • Share the Elite Players: Newsletter page on social media and with your friends
  • You can become an affiliate and earn commissions on Elite Players: Newsletter – contact me if you’re interested
  • If you’ve got a Facebook group, blog, podcast, or YouTube channel, share The Music Entrepreneur Companion Guide and Elite Players: Newsletter with your followers
  • If you’re a journalist, editor, curator, program director, host, or media interested in covering this story, contact me immediately

We look forward to collaborating with you.

278 – What to do When You’ve Got the Music Career Blues

278 – What to do When You’ve Got the Music Career Blues

Your truck breaks down. You break up with your girlfriend. Your dog goes missing. You drop your bowling ball on your toe. Your fishing hook gets caught on your vest.

Lyrics to a country song? Well, maybe…

But the reality is, even the best laid plans, even music careers that appear to be all “mapped out,” still swing headlong into potholes and shuffle into figurative landmines in 12/8 time along the way.

(And mixed metaphors fall apart like ceramic dinnerware falling from the granite counter and smashing on the hardwood floor.)

You can’t control people, events, and circumstances. What you can control is what you think, how you feel, and what you make it all mean. Because “bad” people, events, and circumstances don’t necessarily mean anything you think they mean. They’re not even necessarily bad! Superstition is overrated.

So, what do you do when you’ve got the music career blues? In this episode of The New Music Industry Podcast, David shares a recent “deep, dark night of the soul” and what he learned from the experience.

Podcast Highlights:

  • 00:17 – Encounters with resistance
  • 00:52 – What do you do when challenges show up?
  • 01:24 – Why consistency matters
  • 02:10 – David’s long, dark night of the soul
  • 06:18 – First step to easing into the resistance
  • 07:16 – Second step to easing into the resistance
  • 07:56 – There’s always something waiting on the other side

Sponsors:

  • PDF Vault: Sign up to receive my free music marketing newsletter and get access to the PDF Vault for free – filled to the brim with eBooks, cheat sheets, podcast transcripts, and other goodies to take your music career beyond.
  • The Music Entrepreneur Companion Guide: Pre-order the official and definitive companion guide to The Music Entrepreneur Code covering, in clarity and detail, secrets to making it in the new music business.
  • The Music Entrepreneur Code – 2022 Edition: The latest edition of The Music Entrepreneur Code, now with more ninja. This book features my personal story of failure and success, case studies, examples, insights, and more. Get paid for your passion and impact more fans without wasting thousands of dollars and years of your life.
277 – Is Social Media Useless?

277 – Is Social Media Useless?

When you realize that publishing, building your website, growing your email list, and converting leads into customers are among the most important activities you could be engaging in online, it’s only natural that you begin to wonder about the massive herd that all seems to be moving in one direction… in the direction of social media.

With algorithms turning hostile and organic reach tanking well below sea level, does it still deserve the attention we used to give it in our marketing mix?

In this episode of The New Music Industry Podcast, David considers how useful social media really is.

Podcast Highlights:

  • 00:17 – Your social media backup plan
  • 01:37 – Why growing a social media following has become essential
  • 01:59 – A model for monetizing your social media following
  • 02:26 – Challenges associated with growing a following
  • 03:16 – Why great content isn’t enough
  • 03:43 – What’s your plan for people who engage with your posts?
  • 04:20 – The power of social media advertising
  • 05:26 – Retargeting fans and accounts who’ve engaged with your posts
  • 06:11 – Final thoughts

Sponsors:

  • PDF Vault: Sign up to receive my free music marketing newsletter and get access to the PDF Vault for free – filled to the brim with eBooks, cheat sheets, podcast transcripts, and other goodies to take your music career beyond.
  • The Music Entrepreneur Companion Guide: Pre-order the official and definitive companion guide to The Music Entrepreneur Code covering, in clarity and detail, secrets to making it in the new music business.
  • The Music Entrepreneur Code – 2022 Edition: The latest edition of The Music Entrepreneur Code, now with more ninja. This book features my personal story of failure and success, case studies, examples, insights, and more. Get paid for your passion and impact more fans without wasting thousands of dollars.
Take Leadership in Your Music Career

Take Leadership in Your Music Career

This post is part of The Renegade Musician Series.

If you can’t be bothered to connect with fans on Twitter, leave a reply on a blog post, or listen to a 10-minute podcast, I don’t know how you ever expect to get anywhere in your music career. It’s baffling.

I’m sick of it. We need to change the music business culture, and it starts with us. We need to start connecting with each other, building relationships and partnerships, communities, and collaborations. We need to be leaders in our communities. We shouldn’t be kicking back, drinking beers and being armchair philosophers on the sidelines.

If you’re serious about supporting indie music, don’t just talk about it. Buy albums from artists and bands in your scene and share them with your friends. That’s being in alignment with your values.

If you’re serious about supporting indie music, don’t just talk about it. Buy albums from artists and bands in your scene and share them with your friends. Click To Tweet

If you’re serious about supporting indie authors and coaches, don’t just talk about it. Buy my books and services. If mine aren’t a good fit for you, find someone else you resonate with. That’s being in alignment with your values.

Don’t be a talker. Be a doer. Be a difference maker.

A Renegade Musician doesn’t run from work. They embrace it. Because they know the difference they can make in the world. They aren’t selfish. They’re willing to share in their success and bring others out into the spotlight. They’re willing to work together with others to build a scene, start an open mic, create a community, host workshops, and more.

Working with others is fun, fulfilling, and rewarding. It can produce astounding results never anticipated.

Working with others is fun, fulfilling, and rewarding. It can produce astounding results never anticipated. Click To Tweet

In Calgary, there’s a successful, award-winning singer-songwriter and his name is Troy Kokol. Although he isn’t required to give back, he does so by hosting local songwriter workshops and by teaching other musicians how they can become better songwriters.

Let’s create a culture of paying it forward. Imagine the impact. That’s the kind of stuff I get excited about.

If we keep taking it up the butt, guess what? Artist exploitation isn’t going to get better. Give an inch and they’ll keep taking a mile.

We could create a world where artists don’t starve. If that doesn’t get you up in the morning, then I don’t know what will. That’s what gets me up in the morning.

Don’t wait for someone else to do it. It starts with you!

Don’t wait for someone else to do it. It starts with you! Click To Tweet
Spending Strategically on Your Music Career

Spending Strategically on Your Music Career

This post is part of The Renegade Musician Series.

Most musicians don’t want to pay a cent for anything.

Ever heard the saying, “you get what you pay for?”

Well, if you don’t pay for your information, you aren’t just getting low-quality, “who gives a crap who wrote it” freelancer blog posts, you also aren’t taking it seriously enough to produce a breakthrough in your career in the first place.

Knowledge isn’t power. Wisdom is. Wisdom is knowledge applied.

Knowledge isn’t power. Wisdom is. Wisdom is knowledge applied. Click To Tweet

Most musicians are too cheap, too lazy, and too scared to test.

You’re not a Renegade Musician if you aren’t a go-getter.

Imagine ordering 200 CDs for your next release. You pay the studio engineer. You pay the mastering engineer. You pay the graphic designer. But you don’t pay for the physical CDs. Somehow, you manage to find a service that replicates CDs for free.

Then, imagine when your order finally arrives at your door… what’s this? A picture of 200 CDs?!

You got what you paid for.

If this all sounds esoteric, then know that some have fallen for a similar scheme on eBay, where they betted on the latest iPhone without reading the fine print: “Note: You are betting on a picture of the phone.”

Don’t try to shortcut the shortcut.

The sooner you’re willing to pay for your education, services, and team, the sooner you can progress in your music career. If you make a big deal about costs now, things aren’t going to get any easier down the line. There will only be a bigger price to pay.

The sooner you’re willing to pay for your education, services, and team, the sooner you can progress in your music career. Click To Tweet

In due time, You’ll need to pay for your domain name, hosting, Email Service Provider, app subscriptions, advertising, graphics, photography, videography, merch, CD replication, studio time, mixing and mastering, and even team members. The costs are only going to mount and grow.

Get used to the idea of finding the best tools and people for the job. Get used to spending more on your career. You can only build more tolerance in this area by making the commitment first and problem solving later.

Today, spending $100 might seem like a lot. In time, you’ll drop $1,000 in one spot without blinking an eye.