Сontent Writing Secrets to Enhance Your Site’s Google Ranking

Сontent Writing Secrets to Enhance Your Site’s Google Ranking

Google is now smarter than ever. Using hundreds of ranking factors in the algorithm, the system crawls sites, validates their relevance, and gives them a well-deserved place in the Google search. But the position of this or that website will significantly depend on the quality of content it’s filled with.

What does it mean to you as a musician?

If you want to optimize your presence in search engines, you’ll need to become a bit of a content marketer to leverage your website and increase its visibility. This way, people will get access to the actual information related to you, thereby helping to expand the reach and enhance recognition.

In this article, we’ll cover three ultimate writing tips to upgrade your website text and better site ranking in search engine results pages. Ready to dive in?

Make Your Page Title Stand Out

It’s best to start search engine optimization from page titles, and for a good reason. Page titles are the very first thing web users see while conducting a Google search, and the first information they read about you before deciding to visit your website. Therefore, following basic requirements for creating catchy titles can help increase your click-through rates and raise the chances of ranking higher in Google.

The proper page title checklist includes the creation of short, simple, and informative titles for your website. Sounds simple? Wait for it—there are a couple of steps involved in the process.

First, you’ll need to come up with strong focus keywords or keyphrases for your title and supplement them with secondary words of your choice. The point is that keywords should be placed at the very beginning and not exceed the length of 60 characters. Also, don’t forget to write a catchy title that’ll outperform generic ones and welcome people to visit your page.

Craft an Awesome Page Description

Meta description is the second essential website element that comes after the page title section. Page description allows you to present a little overview of your music, providing the search engine with more information about the page. Bear in mind that different pages will contain different page descriptions.

For example, the Home page can tell information about you or your band in detail, such as the origin, genres and group members. On the Music page, you can write about the sound, musical style or group projects. The Event’s page will describe the upcoming concerts or mention the places where you play regularly.

No matter what information you write, make sure to use a maximum of 155 characters.

Fill Your Website With Exclusive Content

While Google has indeed become smarter—differentiating between optimized and non-optimized sites—it’s still a machine. Thus, it cannot perceive and digest information other than the text, in comparison to humans. So visual data, including videos, audio, and images are out of Google’s sight.

If you want to post audio of your songs, you can add lyrics and kill two birds with one stone: help the engine detect a textual element and make the audio visible, while also providing website visitors with useful content.

Likewise, if you want to post videos from concerts or other important events, write a short video description to help visitors understand what they’re going to see, and, of course, to help the search engine identify the presence of visuals on the webpage.

Including lyrics is an excellent source of information for a website, but what does the exclusive content really entail here?

Pretty much everything you might deem appropriate and helpful to entice as many visitors to your site as possible.

For example, you could share some unique information about your lyrics, telling readers about the time when you created a song while taking the elevator. Also, you might want to release a story about why the lyrics were written or what historical events they refer to. Put a cherry on top and post the very first version of the lyrics before they were tweaked and refined to the current variant.

Even when developing your band’s exclusive content, there might be the times when you’ll ask, “Can someone write my conclusion for me?”, especially when you’re hit with writer’s block. Even in cases like this, essay-writing services will save your day and provide you with original endings whenever you need.

Another significant point for each musician to consider is a news section. These musical life updates can help fill your website with the top information, which in turn will be ranked as relevant by Google. Pair that with the addition of proper links and the Google ranking of your website will increase twofold.

Final Thoughts:

Granted, there are few chances to get noticed on the Internet without strategically planned musician website optimization. Such web page elements as content and links are the main drivers of website success that can amplify click-through rates and bring in more visitors.

Now that you know more about how the content works for SEO, you can implement these content writing strategies to make your site more search engine friendly. Create music, share it, and have fun adding off-the-wall information to diversify your site.

4 Reasons Why Sticking to One Genre Can Harm Your Music

4 Reasons Why Sticking to One Genre Can Harm Your Music

Now that breaking down the barriers of good old traditions and stereotypes has become the marker of modern living, labelling things and confining them to just one lane seems to be outdated and rather odd.

Today’s youth even rebel against being imposed with unwanted academic duties, ordering their custom essays on some time-proven writing services like WritingCheap. Doesn’t this make it pretty clear that 21st century people shrink from the old-school habit of labelling everything around them?

Instead, they seem to be comfortable experimenting with things, pushing the boundaries, and savouring their freedom in doing so. As one of the most influential and massive spheres of today’s life, the music industry inevitably mirrors this avant-garde trend and establishes new tendencies in dealing with the genre question.

It’s not only a matter of fashion that drives musicians to blend genres in their art, but also the irrefutable fact that sticking to one genre affects your music. Why is that? We’ll try to explain the connection between the one-genre approach to your music and the impact it has on its quality.

#1: It Makes Your Music Dull

Fitting music into one particular genre can make it pretty limited and bland. If you follow, for example, the broad and omnipresent pop genre and add some unique and catchy sound in your single, there’s indeed a good chance you will make your album a success, just like the loved and hated performers, including the Backstreet Boys and Justin Bieber.

Even if your song is listed on top of the charts and played endlessly in teens’ lengthy playlists, it might just remain just an ordinary piece of mainstream culture. This is why it’s essential to experiment with genres if you want your music to stand out from the garish rubbish you see on YouTube.

Spicing up your pop track with some strong rock vibes will make it a bright example of a distinctive cross-genre music product. And vise versa, shaping your rock-powered single into a dulcet pop-themed melody will add a striking quality to it.

Probably one of the most prominent musicians who succeeded in blending their music is the widely popular teenage idol, Avril Lavigne. The music icon of the early “double zeros” bridged rock and pop so brightly and uniquely that it made her music an outstanding example of both genres.

Many critics attribute her mind-blowing success to the euphonic mix of the two seemingly distinctive genres that she put in her songs. The pop-rock queen herself admits that she rose to fame mainly due to the ear-pleasing hybrid she turned her teen-oriented music into.

#2: It Stamps Your Art

If you label your music with a specific genre or subgenre, it will fix your artistic image solely to that genre, leading your audience to only associate your music with that genre box.

Subsequently, if you decide to adopt a different genre, your audience may not be ready for the upgraded version of your music style. As a result, your fans might simply turn their backs on you as a performer, unable to come to terms with your style alterations. So, maybe it’s better to restrain from labelling your music in the first place?

#3: It Boxes You In

Assigning one typical genre to your music means restricting it to the features of that genre. You basically smother the idiosyncratic spirit of your music by keeping it within the tight bounds of the genre you’ve picked. Instead you should expand your music to new genres and balance them neatly in your singles.

In writing this passage on breaking out of the one genre trap, we can’t help but mention one of the most legendary and memorable bands who reached world-wide success by balancing two epic genres in their music — rap and rock. Yes, as you may have guessed, we are dedicating this section to the epitome of rap-rock music, Linkin Park.

The band managed to sharpen the rap and rock fusion in their music so beautifully and masterfully that the then raw genre became associated with these music virtuosos from that time on.

#4: It Sickens Your Fans

No matter how deeply your fans love your music, they may get jaded to the regular sound of your songs with time. The audience will get used to your style very quickly, which is the main reason why they may get fed up with your music and no longer want to accept it as something valuable and attractive. In order to avoid this, just freshen up your music style by combining the genres!

Listeners have no mercy even when it comes to the world’s most phenomenal musicians. Yes, the music industry has witnessed several cases where the public reproached some insanely popular performers such as “Rap God” Eminem or pop diva Britney Spears for their disregard for genre experimentation.

Conclusion

In this article, we tried to broaden your knowledge in finding the right approach to music genres, demonstrating that adhering to one genre in your musical style can negatively affect its quality as well as the way it’s perceived by your audience.

We hope that we have provided you with the proper insight into why holding to one particular genre can devalue your music and why it’s crucial to experiment with new styles to keep your audience listening.

7 Things You Should Know Before Buying a Ukulele

7 Things You Should Know Before Buying a Ukulele

Are you saving up money for your very first ukulele? You might assume that your local music store is the best bet. But there are some things you should consider before you spend your hard-earned income on a musical instrument.

The Ukulele is a good choice for beginners, but in our experience, most music stores do not have inventory to accommodate every situation. For example, you might have heard somewhere that cheaper instruments are better for beginners, but that isn’t necessarily true. It’s better to have a broader range of options available to you, as the wrong instrument can negatively affect your learning journey.

Some brands like Diamond Head might be more prevalent, but there are plenty of stores that only carry Mahalo Ukuleles. And while Mahalo instruments might be colorful and fun, that doesn’t necessarily make them the best place to start.

There are obviously more options available online. But if you’re going to buy online, you should certainly do your research first.

In this guide, we’ll show you what to avoid and what to look for in your first ukulele. Here are the five criteria you must consider.

#1: The Size of Your Ukulele

Ukulele body size

First, you need to know which particular ukulele size that is right for you. Although the Soprano is one of the most popular body types, you would do well to get acquainted with the different sizes available.

Even tenor and concert-sized ukuleles are easy to handle for those with small hands. And if you have bigger hands, you should certainly consider a bigger sized ukulele too.

#2: Budget

Once you’ve figured out the perfect size, it’s time to consider the price. We believe it’s essential that your budget fits the level of performance you require.

For instance, if you’re a complete beginner or a hobbyist and don’t intend to practice and perform all the time, we don’t suggest buying a high-priced instrument. A suitable entry-level soprano ukulele can easily be found in the $25 to $125 range.

The one thing we suggest avoiding is spending money you don’t have. Don’t go into debt for musical gear!

#3: Acoustic or Acoustic-Electric

There are basically two types of ukuleles. There’s acoustic and acoustic-electric. An acoustic ukulele is just as it sounds. It’s a standard ukulele with nice projection. An electric-acoustic ukulele, on the other hand, has built-in electronics. And that means your uke can be plugged into an amplifier or PA system. That said, acoustic-electric ukes usually have solid projection without being plugged in. And that means they’re more versatile.

Acoustic-electric instruments are often considered “gigging” instruments. So, if you plan to jam with friends, attend open mics, or play gigs, you might prefer an acoustic-electric. That doesn’t mean you can’t put a mic on an acoustic instrument, mind you.

You can save a bit of money by opting for an acoustic instrument. Acoustic instruments are also more than adequate for general practice, at-home, and even campfire use. Some say acoustic ukes also have a nicer sound because no cavity was carved out for the pickups / electronics. Not sure whether that’s true, but purists might prefer the acoustic ukulele as well.

#4: Tuning Pegs & Hardware

Ukulele tuning pegs

Hardware is another important piece of the puzzle. One of the most important pieces of hardware on a ukulele is the tuning pegs or machine heads.

Although there are many factors affecting your ukulele’s tuning stability, it’s fair to say that the tuning pegs are the most significant. Cheap ukuleles are often unstable and may even have bad intonation, so going the cheapest route isn’t always the right move. Constantly having to tune is more annoying than you might think. Thus, it’s best to choose an instrument with quality tuning pegs. It might even be the top consideration affecting your overall satisfaction with the instrument.

Understand that even if you do buy a cheap ukulele, you can still have the tuning pegs swapped out. Unless you’re a luthier or ukulele tech, though, we don’t suggest changing the tuning pegs yourself. Expect to spend somewhere in the range of $75 to $200 to buy new tuning pegs and to have your stock ones replaced by a tech.

#5: Accessories

There are many beginner oriented ukulele bundles out there, especially on Amazon. So, is it worth springing for the extras? Should you buy a uke that comes with a gig bag, tuner, picks, extra strings, and so forth?

Basically, there are a few essentials. A proper case will protect your instrument from potential damage and wear and tear. A stand is a great thing to have for setting up your instrument in your practice room. An electronic tuner is also a great thing to have, even as a professional.

Not surprisingly, though, if you buy a ukulele bundle, you usually end up with poor quality accessories. They’re just bonuses to help close the deal. So, while it’s always nice to have everything you need at the outset, you should not expect bundled products to be of a high quality.

Picks are optional, as ukuleles are usually played with the fingers, but there’s certainly no rule against practicing both techniques.

#6: New or Used?

Should you buy a new ukulele or a used ukulele?

Well, a nice used instrument is probably going to help you save some money. And you might end up with a better quality instrument for the same amount of money. Of course, you might not be aware of potential issues with the instrument. If buying second-hand, in addition to the above, you should also look for cracks and holes in the body (other than the sound hole, of course), intonation issues, and loose hardware components. Any other issues, like missing strings or tuning pegs should be obvious!

A new instrument probably won’t have any wear and tear. Likely, it will be ready to play out of the box (after a quick tune-up), and while it’s an intangible, you also tend to have a sense of ownership over ukuleles you bought brand new. That said, even new instruments can come damaged in the mail (especially if ordered online), so contact the manufacturer or seller immediately and get these issues resolved fast.

Like most, I own both used and new instruments. There is nothing wrong with either. It just depends on what you need right now, and budget will probably be a factor!

#7: The Brand

People do like to talk about the best brands. And while certain ukulele brands are prestigious, have more history behind them, or have more notoriety overall, the bottom line is that you’ve got to compare apples to apples. For example, it’s an act of futility to compare a premium level ukulele to an entry-level one. From craftsmanship to materials and hardware will all be distinct from one instrument to other!

That said, here are some of the brands we know and trust:

  • Kala
  • Hola! Music
  • Mahalo Ukuleles
  • Diamond Head
  • Hricane
  • Donner
  • AKLOT
  • Lohanu

That said, ADM, Everyjoys, HUAWIND, honsing, and Ranch are also well-known brands, and if you’re looking for something with a little more “oomph” to it, you might seek out the many custom ukulele makers out there!

Best Overall Choice for a Beginner:

Before we introduce our favorite pick, we want to make sure you’re aware of one thing:

There’s no such thing as a catch-all solution. What works for one doesn’t always work for another.

With that out of the way, our favorite selection for a beginner ukulele player is…

The Kala LTP-MH!

Kala LTP-MH ukulele

What do We Like About it?

Here’s what we like about the Kala LTP-MH:

  • Quality instrument. It’s not a top-of-the-line uke, but it’s much better than many instruments costing in the $25 to $50 range.
  • It looks amazing. It instantly catches your eye!
  • Its body size. The tenor is still a very manageable size and weight for any player.
  • It comes with a gig bag. And it’s not bad!
  • Its price point. It’s not the cheapest, but it’s certainly not going to break the bank either.

Have a closer look at the Kala LTP-MH.

Final Word:

Ultimately, picking the perfect ukulele is about getting the one that’s best for you. So, while online demos and reviews are helpful, if you can go to a store in person and try out a uke for yourself, that is still the best thing you can do. There is a wider selection online, though, so it’s always a bit of a balancing act.

Either way, we wish you all the best during your shopping journey.

If you want to learn more about the best ukuleles available, sign up for access to the PDF Vault now.

Top 3 Tips to Advance Your Music Career

Top 3 Tips to Advance Your Music Career

Regardless of where you’re currently at in your music career, it’s critical that you go over the basics every now and then. Doing so will enable you to think like a beginner, the time when you could easily visualize various possibilities.

If you look at it closely, to be a musician in the 21st century requires you to be an entrepreneur.

Technology has had a widespread impact across all industries over the past two decades, and music is one of them.

While artists of generations past had to work hard to land a record deal to grow a global fan base, nowadays, with the help of technology you can easily get your work out to every part of the world.

Furthermore, the music industry of the modern times has forced musicians to adapt to ensure their survival.

While the older musicians maintain their stand of working only alongside sources that pay them, younger musicians are seen taking a much wider view of their music careers.

If you, too, are a budding musician, trying to make your mark in the present-day music industry, here are some important tips that might help you.

Work on a Plan

You should think about a plan to advance your music career and jot it down on a piece of paper. It has been scientifically proven that hand written goals bring a lot of focus and clarity.

This process will also help you gain new insights into your strategy, enabling you to take a better approach. Furthermore, it is important for you to lay out your goals so clearly that there is not even a slight bit of uncertainty around them.

Network

In the music industry and in other industries, it’s not so much about what you know, but who you know.

Other than knowing the key people, you should also learn to walk a mile in their shoes. There is no point handing out your cards to every single person you meet. You must figure out how you can benefit each other.

Networking is all about developing a mutually beneficial relationship where both the parties benefit from each other’s resources. Rather, it would be best to help others first, before asking for help.

Everything is About Sales

A fact that a large majority of musicians never come to terms with is that apart from being musicians, they also must be good at sales, to progress their careers.

While on one hand music is a transcendental language that breaks down all the barriers, it is also a type of entertainment. And to succeed as entertainers, you should be adequately compensated for your effort and time.

You should appreciate, learn, understand, master and execute sales to the best of your ability. And that should be done at all times, whether you are online, at a music conference or on stage. Sell, sell, sell!

What Effects Pedals do I Need for Electric Guitar?

What Effects Pedals do I Need for Electric Guitar?

When guitar players are looking to buy effects pedals, one of the questions that inevitably comes up is, “which effects do I need?”

The simple answer is that this is highly individual. Different guitarists need different effects for different purposes.

Here I’m going to introduce some of the more popular choices. But this doesn’t mean this is all there is. There are so many more effects pedals out there.

Either way, let’s get into it.

Tuner

Technically not an effect, but useful nonetheless, your pedalboard should be furnished with a quality tuner.

Tuners can often be used as mute buttons, which is great for live gigs, and of course, you can use them to tune your guitars too.

Now, some guitarists already have a lot of pedals and don’t necessarily want to thin out their signal further by adding a tuner pedal to their rig.

It’s recommended that you find a true bypass pedal to minimize the effect of adding another pedal to your signal chain.

There’s nothing wrong with using an external tuner too, of course, if that’s what you prefer.

Distortion/Overdrive/Fuzz

Even if your amp already has a great dirty channel, it can be nice to have a separate compact pedal, which you could use as a boost or as a means to tighten your tone.

If your amp doesn’t have a dirty channel, then it’s essential period.

Now, each pedal tends to have different tonal characteristics, so you should always choose something that sounds good to you.

Distortion is associated with heavier tones, which is not surprising, because distortion pedals basically overload your signal to create the crunch.

Overdrive pedals offer that “cranked up” tube amp sound.

Fuzz hard-clips your signal too – even more than a distortion pedal. And, that gives it a different tone.

But this doesn’t mean that all distortion, overdrive or fuzz pedals sound the same. Far from it.

So, again, if you’re serious about picking up a pedal to dirty up your tone, you’ll want to do your research.

Delay

With reverb being one of the most commonly included effects on an amplifier, there’s a good chance you don’t need a separate reverb pedal.

There are exceptions, of course, and there are some great sounding reverb pedals out there to tempt you.

But delay is one of those effects that’s seen on virtually every guitarist’s pedalboard, regardless of whether they think of themselves as a soundscaper in the vein of The Edge or Jonny Greenwood.

Slapback echo can be great, even for the most complex of solos. And, longer delays can be awesome for atmospheric parts. There are plenty of great settings in between too.

One of my guitar teachers didn’t leave home without a delay, even if he was just teaching lessons, so that should tell you something. To me, delay is essential.

Chorus

There are many types of modulation pedals, with one of the most popular being chorus.

When you think of the word “chorus”, what probably comes to mind is the part of a song everyone sings along to.

But the term is also used in choir settings, which is where the expression “singing in chorus” comes from.

From that description, you can get a sense of what the effect does. It basically layers slightly out of tune voices behind the original voice to give you more thickness and sparkle.

Chorus can be great on both clean and distorted tones, but I find it especially useful for clean tones to give it some extra warmth.

There are a lot of other great modulation pedals worth checking out too – although we won’t be covering them here – whether it’s phaser, flanger, tremolo, ring modulator or otherwise.

Wah

Certainly not essential, but useful nonetheless, a wah pedal can give you more tonal variety in your rhythm and lead playing.

Just as the name suggests, the pedal offers a frequency sweep “wah” that can be controlled with the expression pedal (by rocking it up and down).

Guitarists like Jimi Hendrix and Kirk Hammett are well-known wah users.

For many funk guitarists, wah is usually a staple, though again not necessary. In general, wah has a wide range of applications across the many musical genres that exist.

Compressor

One more effect that can be incredibly useful is compression.

Basically, it tightens the dynamic spectrum, making the quieter notes louder and the louder notes quieter.

It sounds simple enough, but it’s important to know when and where to apply a compressor.

For instance, if you’re doing a lot of intricate picking on your clean channel, along with harmonics and maybe even tapping or hammer-ons, using a compressor can help every note come out crisp and clear.

There are certainly other applications for compression, whether it’s for lead work, specific genres or otherwise.

Final Thoughts

As I mentioned before, there are many products for guitars, and I only covered a few of the more popular effects here.

Whether it’s modulation, pitch (vibrato, octaver, pitch shifters, etc.) level (volume, noise gate, limiter, etc.), depending on what tones you’re trying to achieve, there are pedals suited to every need.

Don’t be afraid to experiment, as the first pedal you buy might not be the perfect workhorse. If you keep at it, however, you will find what’s right for you.